About The Brand
At ICETIME Outfitters, we are proud to showcase the world’s coolest sport through meticulously crafted streetwear. We incorporated the word ICETIME into our brand name because it captures the absolute essence of hockey culture. Icetime is the heartbeat of the sport—representing the grind, the hustle, the tradition, and that unmistakable chill in the air the second you step inside a rink.
The centerpieces of the brand are the completely anonymous DEKESTAR and X-FACTOR Icons. Both Icons embody the high-stakes energy of a classic showdown—the thrilling moment when a skater faces off against a ready and waiting goaltender. It’s an exhilarating one-on-one confrontation that brings hockey fans to the edge of their seats!
When you look closely at both silhouettes, you will notice unprecedented sculpted authenticity with an aggressive, three-dimensional perspective that puts the viewer right in the action. These Icons are monumental symbols that reflect the excitement and anticipation inherent within every game!
